Brand Reversions, Brand identities with split personalities
© Brand Reversions 2014. A logo project by The Logo Smith: Forging Logomarks of Distinction.
A Brand Reversion is a brand logo that has undertaken a creative change based on the visual style of another brand logo: Brand identities with a split personality
Some reversions will focus on two leading competitive brands such as Google-Bing whilst others will be based on what I feel works well aesthetically, or best displays a certain visual identity characteristic such as BlackBerry/Flickr.