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IBM 8-Bar Logo: Why the Negative logo is different to the Positive Logo

IBM 8-Bar Logo: Why the Negative logo is different to the Positive Logo The famous IBM 8-Bar logo is a great example of why it’s important to consider…

Post author By The Logo Smith
Post categories In Logo Design, Tips & Advice
Tags IBM, IBM Logo, Paul Rand

Vintage IBM Film Ribbon Packaging Designed by Paul Rand

Absolutely had to share this beautiful example of 60’s IBM packaging courtesy of the master, Paul Rand.

Post author By The Logo Smith
Post categories In Colour, Packaging Design, Vintage
Tags IBM, Packaging, Paul Rand, Vintage

IBM 8-Bar Logo: Why the Negative logo is different to the Positive Logo

Vintage IBM Film Ribbon Packaging Designed by Paul Rand

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