Seeing all these beautiful logo designs coming out on a regular basis has given me a renewed sense of faith in logo design/redesign in general.
Over the last few years it had seemed like the quality of almost every new redesign/rebrand coming out was less than desirable.
Now feels we’re over that.
I get the sense that whilst designers’ are creating some beautiful logo designs, they are also seemingly practicing restraint, whilst keeping true to the original brands roots.
I’ve felt somewhat spoilt for choice as each week several new Brand New posts and tweets showing yet another gorgeous word mark.
My Favourite Word Marks from Brand New
I’ve picked out the ones that I particularly love for any number of reasons, but mostly the choices are simply based on my first-impression on seeing the word marks either on the Brand New Twitter feed, or via the Brand New website.
Some of these word marks that have been updated and refreshed, where the new design is clean and rejuvenated, whilst keeping a clear reminder of the original; 2 examples are Campbell’s & Marshmallow.
I’ve added appropriate: Designer, Studio, Agency link credits; Client and Company details and links, and finally the corresponding link back to the original Brand New post.
There’ll be another 10 beautiful Word Marks, courtesy of Brand New, within the next week or so.
10 Brand New Word Marks – Part 1
→ Brand New Post: If this Van ish a-rockin’, don’t come a-knockin’
→ Brand New Post: A Paddle a Day Keeps the Doctor Away
→ Brand New Post: Dude, where’s my Cycle?
→ Brand New Post: New Logo for Rockit (Apple) by Special Group
→ Brand New Post: Souply and Demand
→ Brand New Post: Greening from Ear to Ear
→ Brand New Post: Boldly go Where no one has Gum Before
→ Brand New Post: That’s Haus the Cookie Crumbles
→ Brand New Post: Smooj Operator
→ Brand New Post: S’more than Just Another Pretty Face