The Logo Smith worked with a past Client, Excedr, to design a Logo & Brand Identity for SuperblyCo : food & beverage equipment leasing company, along with a One Page Brand Logo Guidelines Template.
SuperblyCo provides: flexible equipment leases, comprehensive repair/maintenance coverage, and exceptional concierge-level customer service/support/responsiveness to food & beverage production companies.
The following images shows how I designed a number of primary and alternate logo design lock-up’s that will allow for greater flexibility when it comes to marketing, advertising and other brand identity uses and applications.
The primary logo is the Stamp (below, top line), which includes: Brand Name, Tag-Line and the ‘S’ Monogram all within a circular container.
The inner container (below, bottom line) containing the cSo is also a standalone logo, which is used for the front of the business cards, and envelope flap, for example.
To finish up, a set of Positive and Negative One Page Brand Logo Guidelines Template were created (which you can download the template for to base your own Logo Guidelines off from), and these are toward the end of this post.
Primary Logo Lock-up’s
Complete Range of Logo Lock-up’s
SuperblyCo Poster – One Page Brand Logo Guidelines Template
Available as a Free Template here: Brand Logo Guidelines Poster Template
Monomark
