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Identity Guidelines for Apple & Eve Logo Design

View a larger size over at my _1e476d38_ account.

Read more on the development of this – Logo Process – Apple & Eve [nude] Identity Development

I have made a version of this template available for download at end of post.
Identity Guidelines - Apple & Eve

What’s included

This guide covers the general construction of the , dimensions and proportions. Also includes the additional styles such as social media profile images and website favicon. Information on the used as well as a few handy ‘don’t do this with your ’ examples at the foot of the guide. In this case a colour specification section helps the select the best combination of colours.

This is a neat way to also show the , at a glance, the level of detail that goes into a , the spacing, the alignment, proportions etc. On initial glance, the may look simple with a word here and mark there, there is fine level of detail to ensure the looks and feels right.

It has been a challenge to try to fit all the information I wanted onto one page, without over crowding, whilst maintaining a clean layout design. It is a practical guide opposed to a shiny piece of museum art in it’s own right.

Apple & Eve Colour Logo

The _896767ae_ will get

The file will be saved as a PDF file and also a layered InDesign file. All elements except the various styles will be locked. This means the can use this to pick up the various s for their own use without having individual files floating around, should help to keep everything neat and tidy.

Therefore, my aim is to provide each with this ‘Dummies Guide to usage’ PDF guide. The majority of s will get this A4 guide without question, this includes s with a budget of more than £600. If the project or requires a higher level of detail in the guide, they can pay extra for a more detailed book.

Download the Identity Guide Template

I have created a cut down version of these guide lines for you to download and use in your own projects.

Logo identity guideline template for download


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Hire The Logo Smith
Graham Smith- Freelance Logo Design and Graphic Design
Freelance Logo and Graphic Designer for Hire
Looking to hire a Freelance Logo Designer, and/or Graphic Designer? I have over 25 years of industry experience, including: graphic design, illustrative design, logo design, brand identity design, rebrands, typography, commercial print, reprographics, photography, marketing & advertising.

Useful site links: Logo Portfolio, Work-In-Process, FAQ's, Testimonials, Logo Design Brief, Logo Design Process & logo specifications, make Enquiries, or make Contact.

Logo Designs for Sale I also have a growing selection of Logo Designs For Sale


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