The Logo Smith operates from a coastal town in the South East of England, called Seaford; slap bang in the middle between Brighton and Eastbourne:
The Logo Smith
10 Badgers Copse,
Wikipedia on Seaford
In the Middle Ages, Seaford was one of the main ports serving Southern England, but the town’s fortunes declined due to coastal sedimentation silting up its harbour and persistent raids by French pirates.
The coastal confederation of Cinque Ports in the mediaeval period consisted of forty-two towns and villages; Seaford was included under the “Limb” of Hastings.
Between 1350 and 1550, the French burned down the town several times.
Local legend has it that Seaford residents would, on occasion, cause ships to run aground by placing fake harbour lights on the cliffs.