Case Study: Folger & Skoog Logo & Custom Lettering Designed by The Logo Smith
New Brand Logo Design for FOLGER/SKOOG, which also included the creation of a custom slab serif for the main FOLGER/SKOOG logo type.
Custom Lettering Designed for FOLGER/SKOOG
The lettering for FOLGER/SKOOG was created from scratch which was sased off a generic Slab Serif.
There have bene a number of unique modifications to make this completely ownable to FOLGER/SKOOG, from the angled back slabs, to the gaps between the horizontal bars.
Unused Designs & Mock-up’s for Business Cards and Letterheads
The following stationery mock-up’s were used to help provide context for the development of the logo design, but were not ultimately used by the client.
About this PostWritten by: Graham Smith:
Date of PublicationFirst Published on: 2019/05/08 and Updated on: 2019/11/08
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