Apple Archives




Brand Logo Reversions designed by The Logo Smith Freelance Logo Designer

Brand Logo Reversions – A Fun Brand Logo Project by The Logo Smith

Written by: Graham Smith: The Logo Smith Posted: 2019/11/29
Filed In Categories: Famous Logos, Inspiration, Logo Design
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Post Excerpt: Brand Logo Reversions – A Fun Brand Logo Project by The Logo Smith Brand Logo Reversions are the result of taking two major competing Brand Logo designs, such as Firefox vs Chrome, and reversioning their brand names into the competing brands logo.… Read More

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Early Nixed Ideas for the iTunes Icon by Felix Sockwell circa 2004

A Job for Steve: Nixed Ideas for the iTunes Icon by Felix Sockwell circa 2004

Written by: Graham Smith: The Logo Smith Posted: 2019/11/24
Filed In Categories: Designer Spotlight, Icon Design
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Post Excerpt: Early Nixed Ideas for the iTunes Icon by Felix Sockwell circa 2004 Been a fan of Felixs’ work for some time. One of his earlier post’s, “A Job for Steve”, is a valuable insight into how a icon and graphic designer tackled a pretty… Read More

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Susan Kare Apple Macintosh Icons

Susan Kare: Apple Macintosh Icon Prints by The Original Apple Icon Designer

Written by: Graham Smith: The Logo Smith Posted: 2019/10/08
Filed In Categories: Designer Spotlight, Icon Design
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Post Excerpt: Susan Kare: Apple Macintosh Icon Prints by The Original Apple Icon Designer I have previously linked to these Apple Macintosh icon prints by Susan Kare (Kare Prints) on previous occasions blogs, but was reminded of them again as I came to find some prints for… Read More

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370 Apple Event Logos on One Sheet by Alireza

370 Apple Event Logos Poster by Alireza and Mike Rundle

Written by: Graham Smith: The Logo Smith Posted: 2019/02/21
Filed In Categories: Design Essentials, Famous Logos, Logo Design, Poster Design
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Post Excerpt: After seeing this Tweet, by Mike Rundle, who’s created a beautifully massive 7000px x 10500px poster of all the Apple Event Logos, I needed to see if I could get my hands on a copy of it.   Wrote some Processing code tonight to merge those custom… Read More

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I am a Computer - Retro Computer Animations by Docubyte

I am a Computer – Icons of Beige: Retro Computer Animations by Docubyte

Written by: Graham Smith: The Logo Smith Posted: 2018/11/16
Filed In Categories: Animation
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Post Excerpt: “I am a Computer – Icons of Beige“, is a marvellous collection of Retro Computer Animations by Docubyte. I remember all of these machine, and even owned one of them.  The animations on the screen are lovely, but also look out for the… Read More

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Apple Corporate Identity Guidelines Graphic Standards Manual

Rediscovering the Apple Corporate Identity Guidelines Notebook Rediscovered by Arun Venkatesan

Written by: Graham Smith: The Logo Smith Posted: 2018/06/01
Filed In Categories: Brand Identity, Designer Spotlight, Famous Logos
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Post Excerpt: Rediscovering the Apple Corporate Identity Guidelines Notebook, by Arun Venkatesan, is a must read if you have any kind of interest in both Apple as a company, it’s history, branding, and design in general. Even if you’re not a fan of Apple as a… Read More

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The Apple Logo Hilariously Over Analysed

Written by: Graham Smith: The Logo Smith Posted: 2017/07/28
Filed In Categories: Famous Logos, Logo Design
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Post Excerpt: I’ll just leave this Apple Logo right… Read More

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AppleSansAdjectives Font Header

Free Font: Apple-Sans-Adjectives (yes, it blacks out all adjectives)

Written by: Graham Smith: The Logo Smith Posted: 2016/08/26
Filed In Categories: Free Font, Typography
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Post Excerpt: This free font: Apple-Sans-Adjectives is certainly quite fun, and intriguing, but not so sure on the practical side of things Apple-Sans-Adjectives was designed by @madebyslurpp & @Rich_Cahill, and they have kindly made this font available as a freed… Read More

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