Wavepulse Acoustics Logo Grid and Construction Designed by Freelance Logo Designer The Logo Smith.
Wavepulse Acoustics was not a usual project. A logo design rushed out in a matter of a few hours, not something I would usually ‘shout from the rooftops’.
Wavepulse Acoustics logo designed for a US based custom audio speaker company. The logomark is created from a ‘faux’ waveform which forms the letter ‘W’ and the letter ‘A’.
Most logo and brand identity projects require an element of time, time to: research the company, the type of business, the competitors, idea formulation, sketching, concepts, artwork and client designer banter.
Usually for me, the average project takes upwards of 4-6 weeks. A few projects have extended to 6-12 weeks.
Rushing a logo project is not particularly responsible, especially when you have to throw out of the window all your usual processes. However, the client was in a fix, and needed a logo urgently, and fortunately appreciated my dilemma.
The dilemma being not being able to do what I would usually do, being cautious and responsible. The client had provided a pretty detailed brief, and some examples of logo designs that he liked from my existing portfolio.
You can reading the Process of Wavepulse Acoustics in this post: Wavepulse Acoustics logo