Identity Guidelines for Keyboard Kahuna Logo Design


 

Read more on the development of this logo design – Logo Process – Keyboard Kahuna Identity Development.

View a larger size over at my Flickr account.

This is a single page A4 identity guide for the Keyboard Kahuna logo. It’s purpose is to provide basic guidelines for the correct usage of the logo.

 

Keyboard Kahuna Identity Header

As some projects are only providing logo designs, opposed to more complex brand identities, the amount of information needed is minimal. It’s not meant to confuse or overwhelm the client, hence it being a handy A4 PDF file.

I have made a version of this template available for download at end of post.
Identity Guidelines - Keyboard Kahuna Logo

What’s included

This guide covers the general construction of the logo, dimensions and proportions. Also includes the additional logo styles such as social media profile images and website favicon. Information on the fonts used as well as a few handy ‘don’t do this with your logo’ examples at the foot of the guide. In this case a colour specification section helps the client select the best combination of colours.

This is a neat way to also show the client, at a glance, the level of detail that goes into a logo, the spacing, the alignment, proportions etc. On initial glance, the logo may look simple with a word here and logomark there, there is fine level of detail to ensure the logo looks and feels right.

It has been a challenge to try to fit all the information I wanted onto one page, without over crowding, whilst maintaining a clean layout design. It is a practical guide opposed to a shiny piece of museum art in it’s own right.

Keyboard Kahuna Portfolio

The client will get

The file will be saved as a PDF file and also a layered InDesign file. All elements except the various logo styles will be locked. This means the client can use this to pick up the various logos for their own use without having individual logo files floating around, should help to keep everything neat and tidy.

Therefore, my aim is to provide each client with this ‘Dummies Guide to logo usage’ PDF guide. The majority of clients will get this A4 guide without question, this includes logo designs with a budget of more than £600. If the project or client requires a higher level of detail in the guide, they can pay extra for a more detailed book.

Identity Template for download

I have created a cut down version of these guide lines for you to download and use in your own logo projects. You can you can find it here : Logo identity guideline template for download



Meta

Written by: Graham Smith: The Logo Smith
1st Posted: 2010/04/19 & Post Updated: 2016/09/25
Filed In Categories: Logo Guidelines, Portfolio

Subscribe to Blog Updates by: RSS, Email, Feedly





Hire a Freelance Logo Designer in the UK


Logo & Brand Identity Design by Freelance Logo Designer The Logo Smith.

If you like the Logo & Brand Identity Design work I have done in my Portfolio, and The Gallery and Monomarks, and are looking to hire yourself a Highly Talented, and Super Experienced (27 Years), Freelance Logo & Brand Identity Designer, then look no further. Visit Hire Me, and fill in the Design Brief, or just Contact me.


The Logo Smith has Full Business Idemnity Insurance (FCA Regulated).



« Previous Post: Logo identity guideline template for download

» Next Post: Times are a changing in the Creative Logo Design Industry


Breadcrumbs: Home » Logo Guidelines » Identity Guidelines for Keyboard Kahuna Logo Design