The web is a very different medium than print, but it’s not completely different either. Some differences with Web Design vs Print Design separate both worlds when it comes to design concepts, and other factors. But they both share some similarities in approach. This article will discuss some differences and similarities between both web and…
There are a lot of brands out there. Difficult to say exactly how many but Nielsen lists over 500,000. There are actually likely to be a whole lot more than this. With so many brands already in existence, surely it’s impossible to create a unique identity, i.e. a profile that another brand hasn’t already grabbed…
Rebranding is often part of the natural cycle of many established brands, and even not so established. Rebranding your business at the appropriate time introduces a fresh perspective into your marketing, and widens your base to new market segments. Moreover, business rebranding helps you reconnect with lapsed customers, as well as creating new ones. Co-op’s…
Logo Infographic: The 6 Steps To an Effective and Winning Logo For Your Business Effective business branding starts with a well-designed logo. Crucial elements for a winning logo design are shown in this logo infographic. Without it, a startup wouldn’t be able to compete on the same playing field as their competitors. While creating a…
Top 5 Rebranding Tips: Updating a Brand Logo Design to last the next Decade Rebranding Tips: The exercise of rebranding and updating a brand logo design isn’t new, but it is certainly becoming more commonplace. Rebranding was typically a hugely risky and expensive undertaking only considered when a company merged or felt their decades-old logo…
