Helvetica Archives




Argentina 1978 World Cup Logo Design – Recreated for Download

Written by: Graham Smith: The Logo Smith Posted: 2020/01/24
Filed In Categories: Downloads, Helvetica, Logo Design, Vintage
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Post Excerpt: I absolutely love this style of logo design used for the Argentina Football World Cup 1978: simple, clean, strong, bold and Helvetica.… Read More

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Stendig Calendar 2020 Designed by the Legendary Massimo Vignelli

Written by: Graham Smith: The Logo Smith Posted: 2020/01/19
Filed In Categories: Design Essentials, Helvetica, Typography
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Post Excerpt: The Stendig Calender was first designed in 1966 by Massimo Vignelli and taken that year to the Design Collection of the Museum of Modern… Read More

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Around the World – Colourful Modern Vintage Posters Designed by Bo Lundberg

Written by: Graham Smith: The Logo Smith Posted: 2019/11/25
Filed In Categories: Colour, Designer Spotlight, Helvetica, Illustration, Poster Design, Vintage
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Post Excerpt: ‘Around the World’ – Colourful Modern Vintage Posters Designed by Bo Lundberg “Around the world, cities and countries” is the full title for these gloriously colouful modern vintage posters, designed by the talented Swedish… Read More

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Morgan Williams Racing Logo & Brand Identity Designed by The Logo Smith

Written by: Graham Smith: The Logo Smith Posted: 2019/11/24
Filed In Categories: Helvetica, Logo Design, Portfolio


Post Excerpt: Morgan Williams Racing Logo & Brand Identity Designed by The Logo Smith The Logo Smith designed the motor racing Logo & Brand Identity for an upcoming formula motor racing sports team, Morgan Williams Racing.  The Logo Mark The logo mark, which… Read More

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3M Logo Design Evolution 1906-2020

3M Logo Design History Tour: The Prolific Evolution Of The 3M Logo Design, 1906 – 2020

Written by: Graham Smith: The Logo Smith Posted: 2019/09/27
Filed In Categories: Famous Logos, Helvetica, Logo Design, Typography
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Post Excerpt: 3M Logo Design History Tour: The Prolific Evolution Of The 3M Logo Design, 1906 – 2020 We start this logo evolution of the 3M logo design with the most recent, which was introduced back in 1978. 3M the company quite possibly winner of logo with the… Read More

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CN Logo Designed by Allan Fleming & CN Visual Identity Guidelines & History

Written by: Graham Smith: The Logo Smith Posted: 2019/09/24
Filed In Categories: Designer Spotlight, Famous Logos, Helvetica, Logo Design
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Post Excerpt: The following post provides useful imagery, information and resources on the CN logo designed by Allan… Read More

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Helvetica Stout designed by Sasha Kischenko

Helvetica Beer, Stout and Lager Cans Designed by Sasha Kischenko

Written by: Graham Smith: The Logo Smith Posted: 2019/09/22
Filed In Categories: Designer Spotlight, Helvetica, Typography


Post Excerpt: Helvetica Beer, Stout and Lager Cans Designed by Sasha Kischenko This Helvetica Beer, Stout and Lager Cans project, designed by Sasha Kischenko, has been around a while, but it seemed to have slipped me by. Which bothers me… Task: to create a beer package… Read More

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A good tpyeafce mkaes ahnytnig eeisar to raed – typemuseum.org

Written by: Graham Smith: The Logo Smith Posted: 2019/09/20
Filed In Categories: Designer Spotlight, Helvetica, Poster Design, Typography
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Post Excerpt:   “A good tpyeafce mkaes ahnytnig eeisar to raed” – Typemuseum Poster Designed by AMVBBDO Back in 2014 I came across this very cool typographic poster (below) for the typemuseum which had been floating around the interwebs for a… Read More

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