Blog Archives

The Santa Brand Book. If you were in any doubt about Santa's brand values, this brand book will put you straight. I believe every child from the age of 3 upwards should be given this to read and learn off by heart.

"Santa is a Concept, not an idea. It's an Emotion, not a feeling. It's both Yesterday and Today. And it's Tomorrow as well."

This is a stupidly awesome idea by the Quiet Room, I wonder how much time it took to generate the idea and out it all together.

It's one of these things that although not directly useful to them or clients, show the sort of people you would be hiring.

I would hire these people in an instant. It's a valuable marketing piece, indirectly shows how much they know about branding in a fun and mischievous way.

I would have done it myself but I for one don't believe in Santa, so felt it was a little hypocritical. Meh.

Thanks to Gary Holmes for the link.

Here are a few select pages from the online presentation, you can also download the complete PDF. And their blog entry.

Santa Brand Book

Santa Brand Book

Santa Brand Book

 Previous Post:   Updated 232MKSD Round – Free 3 Font Weights by @mksdsato
 Next Post:   8Faces Typographic Magazine Giveaway Winners

Similar Posts:
Abacus Insurance Brokers Brand Logo Specification Sheets This is a continuation of an existing logo and brand identity redesign project for Abacus Insurance Brokers. Abacus was the first American online insurance brokers and the rebrand is part of their continued motivation with the company. I also created the tag line for the new Abac...
Bulging Sack of Brand Identity Guideline Resources I love me some Brand Identity Guideline Resources and you will see that in the past I have featured a variety of such brand book guidelines covering: Skype I Love New York FourSquare Adobe Sony Vaio CISCO Santa Claus The Nazis  NASA (part 1 & part 2)I keep searching ...
Sony Vaio Brand Identity Book & Guidelines The Sony Vaio Brand Identity Book & Guidelines has actually disappointed me a great deal. Before I downloaded the PDF I had envisaged a visual delight of branding do's and don't, but instead it feels really rather dull, uninspiring, awkward and poorly designed.I totally get that designin...
Adobe Brand Identity Book and Guidelines It's great to find a recent set of brand identity book and guidelines nowadays, and more so when they belong to Adobe, and are dated October 2010.It's usually hard to find companies willing to make their brand guidelines openly accessible like Skype, I Love New York, FourSquare and even NASA...

Hire The Logo Smith - Freelance Logo Designer

More Logo & Graphic Design Posts - Main Blog Index

Subscribe to Blog Updates, using: RSS | Email | Feedly

This free font: Apple-Sans-Adjectives is certainly quite fun, and intriguing, but not so sure on the practical side of things

Apple-Sans-Adjectives was designed [email protected] & @Rich_Cahill, and they have kindly made this font available as a freed