portfolio & design blog of logo & identity designer, Graham Smith





Sneek Peek
This is just a sneek peek of a logo and identity design I have finished for a self initiated project called, OptoLoop. The Sneek Peek is to provide an initial view of the logo images and is linked to my portfolio. An in-depth ‘logo design process’ post will be done in time brief and to the point information on that design. It will be linked to the images currently existing in my portfolio.
Each one of the circles are looped through the other three, forming a solid interlinked logomark. The heavy use of gradients is for effect and is not my usual style, but in some cases, it can really bring a image to life. A straightforward black and white only version is not possible with this design, due to the layering requirements of the circles. Although a non gradient version in 4 shades of flat grey is easily done.
The font is called Effra Light from DaltonMaag.
Brandstack
Logo and domain for sale over at Brandstack. Comes with www.optoloop.com domain name with 1 years registration.
Brandstack Profile : http://brandstack.com/users/profile/imjustcreative
You can follow Brandstack on Twitter @Brandstack
Categories: Logo & Brand Identity, Portfolio
Tagged: effra, fonts, logodesign, logomark, logos, Portfolio < Previous: 4 Minimal WordPress themes by siiimple
> Next: 22+ Creative online portfolio sites and image hosting applications

Pingback: uberVU - social comments
Logo looks nice. fonts used are superb.great work!
Logo looks nice. fonts used are superb.great work!
When I try to stare at this closely to study how the interlinking works and it’s symmetry, my head hurts and I have to stop :)
Nice design. Font very nice yes.
The interlocking gave me a headache as well, trying to work out which bits to cut, to put under and over was a little trying. :)
When I try to stare at this closely to study how the interlinking works and it’s symmetry, my head hurts and I have to stop :)
Nice design. Font very nice yes.
The interlocking gave me a headache as well, trying to work out which bits to cut, to put under and over was a little trying. :)
You brought Loop words concept as in Circle that I loved the most about your Concept Oriented Creative thought. It may be linked to the Olympic Game logo the circle idea that what I thought about it. Over all the logo is great.
Needs some further refining, but it’s mostly a concept logo… It has more colour than I usually feel comfortable with.
You brought Loop words concept as in Circle that I loved the most about your Concept Oriented Creative thought. It may be linked to the Olympic Game logo the circle idea that what I thought about it. Over all the logo is great.
Needs some further refining, but it’s mostly a concept logo… It has more colour than I usually feel comfortable with.