Fashion identity design for "mark by design". Process post to follow.
The name given to the line of clothing/accessories is based on both surname and christian names. In itself not new but I'm hoping that the idea of forming a cross/X from the middle of the M will help with brand recognition.
A sort of monogram I guess.
The M/X creates quite a strong and unique mark in itself and doesn't need the wording to convey the full brand name. There are also some cute little ideas with marketing that can be done with the X/cross in terms of labeling and retail branding. Not to mention the obvious "mark this item with a cross" as a means to highlight something to a shopper.
The mark is clean and simple so can easily be applied in any number of ways to materials including: screenprint, embroidered, embossed, punched and stamped etc.
Frictn Logo Design
Pure Storage Identity Design
If you're looking to hire a Freelance Logo Designer, or want to work with a multi-disciplinary Graphic Design Studio, then look no further than The Logo Smith.
With over 25 years experience,
I'd be thrilled to hear from you, and find out how I can help you with your logo and brand identity design requirements. Please visit my
Home » Logo Design Blog | The Logo Smith: Freelance Logo Designer » Portfolio » “mark by cross” Identity Design
Copyright © 2006-2016 All Rights Reserved Goddammit!
The Logo Smith : Freelance Logo Designer, Brand Identity & Graphic Design Studio
Providing PR Services with The PR Room: Technology PR, Smart Home PR, Internet of Things PR and Lifestyle PR Agency.
25 Years Experience in: Logo & Brand Identity Design, Graphic Design, Advertising, Marketing, and Commercial Print.