Logo Design Budget's
- £650 – £1,500
- £1,500 – £4,000
- £4,000 – £8,000
- £8,000 – £15,000
- £15,000 +
Suitable if your needs are modest requiring a 'simple' and clean logo, with primary focus on typography, for a website/blog, and/or are an individual looking for a personal logo. Stationery design is included.
Also covers work needed to smarten up/refresh an existing logo design.
Suitable if you are looking for a standalone logo mark, and are: a small business, consultant, web based business, self-employed etc.
This will provide you with: ongoing advice, logo usage guidelines, designs for stationery etc, consultation during and after the initial project ends.
Includes: time for competitor analysis and research, exploration and research.
Suitable for individuals and consultants, small to mid-size companies, businesses and self-employed with staff. You might have just a strong web based presence and/or physical business locations (local and possibly nationwide) where the logo may need to appear on: signage for buildings, signs for vans, clothing and uniforms and other customer facing locations/places etc.
This will provide you with: ongoing advice, logo & brand identity usage guidelines, designs for stationery etc, artwork for other aspects of a brand identity (your brand identity needs can be discussed prior to appointment), consultation during and after the initial project ends.
Includes time for: in-depth competitor analysis and research; exploration and research of various logo ideas and styles; creation and implementation of other brand identity materials.
Suitable if you are a medium to large business/shop/skilled professional with/without physical locations/premises, has a country/nationwide reach, and generally any person or business that requires a solid visual identity to work both in a virtual and physical world.
This will provide you with: ongoing advice, logo usage guidelines, designs for stationery and other key aspects of your visual brand identity, consultation during and after the initial project ends.
Also includes detailed competitor analysis and research, deeper exploration and research of multiple possible logo ideas and styles.
Suitable for national/global reach businesses and companies. As such, the pricing reflects the level of research and preparation needed for a global logo and brand identity development.
This budget range can top out close to £75,000 for a highly researched, developed logo and complete brand identity solution.
Logo design prices start from £750*, and all price points include: basic business card, letterhead, compliment slip and envelope design (not included: printing costs, font licensing, copyright/trademark searches etc) as standard.
Also included with each logo project (if requested): Logo Usage Guidelines: usually provided as a single page A4 help sheet, or even 4-10 pages depending on logo and identity complexity; full support/consultation both during the project as well as after; extensive research and idea generation to ensure a tailored and unique identity.
Read my FAQ's page for a comprehensive explanation of what you get, and don't get, for your money.
As a guide
If you are unsure what budget category you fall into, or would just like to discuss options that I don't mention above, then please get in Contact with me so we can discuss and find the right solution for you.
Once you have an idea on pricing, and are still interested in working with me, then you can head over Hire Me to fill in the design brief.
To give you a better idea of the type of work, research, effort, commitment I put into my logo designs, the assorted articles should help: