you've strategically hit the battle platform of the logo & icon design portfolio & design blog of UK based logo designer (gun-for-hire) —the original Logo Smith since '86.

you've strategically hit upon the logo & icon portfolio and blog of UK logo designer Smith — the original Logo Smith since '86.



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This logo process post is for And We Succeed Consultancy, business and management consultancy running within the NHS sector. A

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I have been meaning to play around with Prevue for some weeks, so this morning I finally poked and prodded around the site.

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Initial artwork for an ongoing project Tom & Teddy, this is pretty close to what the end logo will be like. Further descriptions and a detailed logo process article to follow.

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Just coming to the end of an identity redesign for a ‘non profit, Truth-Justice-Peace.

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This is just a quick peek at a final logo design for a new computer storage start-up, making enterprise arrays. My usual in-depth logo process post will come shortly.

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This is a single page A4 identity guide for the Apple & Eve logo. It’s purpose is to provide basic guidelines for the correct usage of the logo. As some projects are only providing logo designs, opposed to more complex brand identities, the amount of information needed is minimal. It’s not meant to confuse or overwhelm the client, hence it being a handy A4 PDF file.

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This logo process post is for a rather tantalising company called Apple & Eve. The client, was in fact a repeat client, my first logo for them was the Illumina logo design, so it’s always nice when a client comes back for me.

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This post is a run through for the Orb Web Solutions logo design. When the client approached my via Twitter, I was initially struck by the familiarity of the name and a sense of mild dread. If there was ever a overused and rarely well executed image, it’s the orb sphere.

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I was approached late last year by Foehn & Hirsch and asked if I would consider taking on the job of rebranding their existing identity. In terms of client prestige, this was a epic challenge for me. Certainly the biggest project I had yet taken on in terms of overall project requirements.

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The Love Ampersand logo was the result of a few hours of procrastinating one Saturday morning. I had plenty of ‘proper work’ to be getting on with, but drifted towards ‘playing’ instead. Something I am racked with guilt over.

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This is a single page A4 identity guide for the Keyboard Kahuna logo. It’s purpose is to provide basic guidelines for the correct usage of the logo. As some projects are only providing logo designs, opposed to more complex brand identities, the amount of information needed is minimal. It’s not meant to confuse or overwhelm the client, hence it being a handy A4 PDF file.

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This is a single page A4 identity guide for the Wavepulse Acoustics logo. It’s purpose is to provide basic guidelines for the correct usage of the logo. As some projects are only providing logo designs, opposed to more complex brand identities, the amount of information needed is minimal. It’s not meant to confuse or overwhelm the client, hence it being a handy A4 PDF file.

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This is not a full logo process post as this particular logo design was born whilst working on a previous logo project ’52 Keys’. I’ll just run through the thinking that got me from one logo design to doing something different.

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Logo Process – WavePulse Acoustics Identity Development. Wavepulse Acoustics was not a usual identity project. A logo design rushed out in a matter of a few hours, not something I would usually ‘shout from the rooftops’.

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This logo design process for Keyboard Kahuna has been fun to put together, lots of images showing the explorations needed to end up with our final result. Although from the start, Thomas and I both agreed on the basic route, the project still took ages and many rounds of tweaking before we were both incredibly happy with the result.

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This is just a sneak peek of a logo and identity design I recently completed for a ladies lingerie/underwear/undergarments company, ‘Unholy’. The Sneak Peek is to provide an initial view of the logo images and is linked to my portfolio. An in-depth ‘logo design process’ post will be done in time brief and to the point information on that design. It will be linked to the images currently existing in my portfolio.