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FedEx Brand Identity Quick Reference Guide is a nice little PDF covering the most basic of brand guideline advice for the FedEx range of logos.
The following post provides useful imagery, information and resources on the CN logo designed by Allan Fleming.
Anna Debenham points out over on 24Ways.org that many websites may require, or would benefit from, a detailed front-end style guide.
For any one interested in the Evernote logo and brand as well as maybe working on similar logo and icon projects then this is a must see.
Bulging Sack of Brand Identity Guideline Resources is a collection of branding and identity guidelines resources that I have collected over time.
The Cisco Brand Identity Book and Guidelines are 75 pages of complete coolness; one of the best set of brand books I have seen.
The Sony Vaio Brand Identity Book & Guidelines is visually disappointing, but see for yourself and make your own mind up.
NASA Brand Identity Guidelines Updated by Tim George Circa 1976
A wonderful Flickr set by Jason Liebig showing the vintage 1970′s McDonaldland Brand Specification Manual.
Skype Brand Identity Book and Guidelines are another example of corporate identities done right.
With the I Love New York brand guidelines you can see exactly how the logo is applied from magazines, print adverts, TV, merchandise etc. Branding at it’s best.
Finds like this really make my day; one sheet showing an aged logo specification sheet for the VW logo
Doesn’t get much better than this. The complete NASA branding book created by design firm Danne & Blackburn in 1975.
One can find some pretty sweet things on Tumblr, and this FourSquare BrandBook, or identity guidelines, is one of those sweet finds.
This is a partially complete 4 page logo and identity guideline template for download.
Steven Heller is the chap responsible for tracking down a few remaining copies of the The Nazi Graphics Standards Manual.
















