The Logo Smith - Freelance Logo Designer For Hire

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My Latest Logo Shenanigans With Helvetica

March 23, 2012

adxprs logo design by imjustcreative
Ongoing logo and identity design for ADXPRS (Advertising & Design Express Production System) based in Dubai, United Arab Emirates. Just a quick run through on what the logo mark represents. The essence of ADXPRS is that it is an online publishing system for companies to manage aspects of their own marketing and advertising in a friendly and intuitive online environment. Arabic Translation There will be an...
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Toy Stories—A Movie Poster Experiment by Jim Tuckwell

March 23, 2012

Screen Shot 2012-03-23 at 08.28.47
K Source on Behance I have a heap of cool links and things to blog about, but this Toy Stories—A Movie Poster Experiment by Jim Tuckwell has been eying me up for about a week now in my FireFox tab. Time to let it rip. I am almost lost for words on how best to sum these up. I keep looking at the imagery and just feel these are bloody awesome posters. The Playtoon one really captures the...
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Logo Specification Sheets – 5 Page Logo Template For Download

March 21, 2012

Abacus Logo-???? Version
I have had these logo template specification sheets for Abacus Insurance Brokers (above) stuffed away in my digital archive in the cloud for a few months now, and didn't even think that they might be of use to other people. So in the same vein as my previous logo guideline and specification sheets: Single Page Logo & Four Page Logo & Identity Templates, I now proudly bring you the Logo Specification Sheets...
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Update To My Payment & Deposit Invoicing Strategy

March 19, 2012

Screen Shot 2012-03-18 at 12.07.52
Previously written a few posts on my strategy for dealing with proposals, deposit and overall payment breakdowns. Over the last few years I have tried a number of permutations of the above with various changes made to the amount of the initial deposit and final payment etc. I think I have, at last, found a formula that provides flexibility, peace of mind for both designer and client as well as overall fairness for...
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Harvest Church Logo Takes Shape

March 15, 2012

church logo design
Initial logo design idea/concept put forward for the Harvest Bible Church. The main challenge was to somehow link in the notion of harvest with the uber symbolic cross whilst keeping this particular church logo free of the visual clichés that often accompany many church logos. I was approached by the Harvest Bible Church after they had seen the general style of my existing logo portfolio so this was also a...
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