Blog Archives


Blackfish Logo Design Fin Close up

The Blackfish Logo - The Perfect Art of Subtlety in Negative Space Trickery

I've not seen Blackfish documentary as yet, so this is probably why I'be only just cottoned onto the one small, but beautifully part of the Blackfish logo.

As it stands, the Blackfish logo type is really rather beautiful, with that gentle fading out to black on both sides of the wording.

It instantly conjures up the idea of the deep, dark depths of the ocean without so much of a visual graphic.

Blackfish’: The Documentary That Exposes SeaWorld

That's until you are pointed towards the rather cunning placement of the fin bottom of the 'K'. A super subtle application of Negative Space of logo design if I've ever seen one.

I think it's reasonably safe to say this would have been missed by some people, maybe for a small period of time, and maybe for a long period of time.

I'm only late to the party because, as I said earlier, not yet watched Blackfish (I think it's on Netflix), or really know anything about it. But I'm likely to suspect I would have still missed the 'fin' initially, especially if only seen the smaller version of the logo. Once you see the enlarged versions, then it obviously stands out a little more

Blackfish Logo Design Fin Close up

http://www.seaworldofhurt.com: Gabriela Cowperthwaite’s critically acclaimed documentary Blackfish centers on a captive orca named Tilikum. He was torn away from his family and ocean home when he was 2 years old, and out of frustration caused by nearly 20 years of intense confinement, isolation, and lack of emotional and intellectual stimulation, he has killed three humans.

In her documentary, Cowperthwaite pieces together Tilikum’s story with shocking film footage, expert testimonies, and heartbreaking interviews with the people who know Tilikum better than anyone: his former trainers. Watch the trailer now:

Blackfish Logo Sundance Film Festival








 Previous Post:   Graphic Design Resource: Logo Design Price List Template
 Next Post:   Bing Logo Design Evolution 2009 to 2016





Posted By: The Logo Smith: Freelance Logo & Brand Identity Designer.

    


 Categories: Design Inspiration,  Famous Logos

 Tags: ,  

  More Posts by Category





Similar Posts:

Ford Edge Ambigram – Car Concept Logo Design Happened upon this rather nice Ford Edge Ambigram car logo concept, by reddit user hadukem (don't have a website URL or anything like that, just the reddit link and the imgur link that hadukem posted to.)Have read some of the comments, and of course, a variety of opinions have been shared. I don...
New SETI Institute Logo Designed by Trevor Beattie New SETI Institute Logo Designed by Trevor BeattieOnly just received a press release for the SETI Institute Logo and branding redesign, designed by Trevor Beattie, Founder and Chairman of BMB.This logo design has certainly piqued my interest, and I can see what's going on with the logo: th...
Sony Playstation 1 Logo Design Ideas and Concepts Sony Playstation 1 Logo Design Ideas and Concepts I know the Sony Playstation 1 Logo Design Ideas and Concepts isn't exactly breaking news, as it's been floating around for a while: http://imgur.com/qf2cSHUI came across it again by accident the other, and I do like looking at all unused concept...
NASA Worm Logo Design Upside Down – Very Sexy and Very Naughty NASA 'Worm' Logo Design Upside Down - Very Sexy and Very Naughty After the excitement of receiving my copy of the Kickstarter project, "The NASA Graphics Standards Manual reissue", I hurried down the beach to show some of my 'designery' friends.One of them, who was sitting opposite me, got to...




Hire The Logo Smith - Freelance Logo Designer

Where Can I Hire a Logo Designer?




More Logo & Graphic Design Posts - Main Blog Index




This free font: Apple-Sans-Adjectives is certainly quite fun, and intriguing, but not so sure on the practical side of things

Apple-Sans-Adjectives was designed [email protected] & @Rich_Cahill, and they have kindly made this font available as a freed