You've strategically hit the battle platform and logo & icon design portfolio & design blog of UK based logo design pioneer, and gun-for-hire, —the original Logo Smith since '86.

you've strategically hit upon the logo & icon portfolio and blog of UK logo designer Smith — the original Logo Smith since '86.



Written by : @imjustcreativethe original Logo Smith since '86.




Simplify, simplify and simplify.

Apple, not usually one to let go of secrets so easily, has ‘apparently’ announced plans to change its iconic Apple logo*. This will be the tenth logo for Apple, the famous brand identity spanning a crisp and fruitful 13 years.

Read more on this amazing identity rebrand. Link found via Logolounge

*This is a parody, taken from an Apple parody website. Not to be taken seriously or to be offended by. I have added this after Nora at LogoBlogOrg got offended and upset over the handling of this parody. Sorry Nora.





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