Comments on: Successful Logo and Identity Design Starts with a Solid Name http://imjustcreative.com/a-successful-logo-and-identity-design-starts-with-a-solid-name/2009/07/08/ logo & brand identity design portfolio and blog. Thu, 17 May 2012 17:09:07 +0000 hourly 1 By: ImJustCreative http://imjustcreative.com/a-successful-logo-and-identity-design-starts-with-a-solid-name/2009/07/08/#comment-23311 ImJustCreative Sun, 30 May 2010 21:15:15 +0000 http://imjustcreative.com/?p=2285#comment-23311 I guess in that regard, we (English) have it easy. I can't imagine the frustration you must have I guess in that regard, we (English) have it easy. I can't imagine the frustration you must have

]]> By: Duncan Y. http://imjustcreative.com/a-successful-logo-and-identity-design-starts-with-a-solid-name/2009/07/08/#comment-23310 Duncan Y. Sun, 30 May 2010 10:50:29 +0000 http://imjustcreative.com/?p=2285#comment-23310 Just read this post today. Really good post here Graham. Though i'm a noob in design, while i might still can say that - You guys are lucky that you're in a English speaking country. Everything English based. Try work in Malaysia, multi-cultural and multi-races. haha! Chinese base translated naming, Malay base naming, Hindi base names and all sorts of funny combination with English-Malay mix or Chi-Eng, Chi-Mal, all mixed up mate! We're like a DJ! Haha!<br><br>Thanks for the great post anyway. ;) I really enjoy reading it. Just read this post today. Really good post here Graham. Though i'm a noob in design, while i might still can say that – You guys are lucky that you're in a English speaking country. Everything English based. Try work in Malaysia, multi-cultural and multi-races. haha! Chinese base translated naming, Malay base naming, Hindi base names and all sorts of funny combination with English-Malay mix or Chi-Eng, Chi-Mal, all mixed up mate! We're like a DJ! Haha!

Thanks for the great post anyway. ;) I really enjoy reading it.

]]> By: Century21 Logo - Functionality in Logo Design | Products Brand Strategy http://imjustcreative.com/a-successful-logo-and-identity-design-starts-with-a-solid-name/2009/07/08/#comment-20715 Century21 Logo - Functionality in Logo Design | Products Brand Strategy Sun, 01 Nov 2009 03:19:59 +0000 http://imjustcreative.com/?p=2285#comment-20715 [...] Successful Logo and Identity Design Starts with a Solid Name (imjustcreative.com) [...] [...] Successful Logo and Identity Design Starts with a Solid Name (imjustcreative.com) [...]

]]> By: Logo Design Toolbox: 60+ Resources for Logo Design | meshdairy http://imjustcreative.com/a-successful-logo-and-identity-design-starts-with-a-solid-name/2009/07/08/#comment-20682 Logo Design Toolbox: 60+ Resources for Logo Design | meshdairy Thu, 29 Oct 2009 07:25:39 +0000 http://imjustcreative.com/?p=2285#comment-20682 [...] Successful Logo and Identity Design Starts with a Solid Name – ImJustCreative [...] [...] Successful Logo and Identity Design Starts with a Solid Name – ImJustCreative [...]

]]> By: 60+ Logo Design Toolbox | Cosmos Blog -- Internet News,Life,Culture,Polices,Resource,Make Money http://imjustcreative.com/a-successful-logo-and-identity-design-starts-with-a-solid-name/2009/07/08/#comment-20561 60+ Logo Design Toolbox | Cosmos Blog -- Internet News,Life,Culture,Polices,Resource,Make Money Mon, 19 Oct 2009 06:02:39 +0000 http://imjustcreative.com/?p=2285#comment-20561 [...] Successful Logo and Identity Design Starts with a Solid Name – ImJustCreative [...] [...] Successful Logo and Identity Design Starts with a Solid Name – ImJustCreative [...]

]]> By: Logo Design Toolbox: 60+ Resources for Logo Design http://imjustcreative.com/a-successful-logo-and-identity-design-starts-with-a-solid-name/2009/07/08/#comment-20522 Logo Design Toolbox: 60+ Resources for Logo Design Mon, 12 Oct 2009 21:35:04 +0000 http://imjustcreative.com/?p=2285#comment-20522 [...] Successful Logo and Identity Design Starts with a Solid Name – ImJustCreative [...] [...] Successful Logo and Identity Design Starts with a Solid Name – ImJustCreative [...]

]]> By: Graham Smith http://imjustcreative.com/a-successful-logo-and-identity-design-starts-with-a-solid-name/2009/07/08/#comment-19624 Graham Smith Fri, 24 Jul 2009 20:48:14 +0000 http://imjustcreative.com/?p=2285#comment-19624 You really have misinterpreted the post. I am focusing on the naming as being part of the logo and identity process. being in control of the naming then the creation of the identity is a good thing. You are working to keep all the aspects together and flowing. If someone creates a random name, that frankly is inappropriate, then creating a decent visual identity becomes trickier. Having the foresight to acknowledge that the name and the visual identity are one of the same thing is good. Not having that foresight is not so good. Sure, I work on logos with awkard names frequently, I try my best to create a decent visual look. But had that client not rushed into making up a name, somethign they dont have experience in doing, then they are not helping the cause. It's all about looking at the bigger picture. Your comment seems to be based on, client A, approaches Designer B, to design a nice logo for $300 and thats it. Logo done, end of relationship. That's not where I am, Im talking about more than 'just' logo design... im talking about the whole brand identity, and that means the name. You really have misinterpreted the post.

I am focusing on the naming as being part of the logo and identity process. being in control of the naming then the creation of the identity is a good thing. You are working to keep all the aspects together and flowing.

If someone creates a random name, that frankly is inappropriate, then creating a decent visual identity becomes trickier.

Having the foresight to acknowledge that the name and the visual identity are one of the same thing is good. Not having that foresight is not so good.

Sure, I work on logos with awkard names frequently, I try my best to create a decent visual look. But had that client not rushed into making up a name, somethign they dont have experience in doing, then they are not helping the cause.

It’s all about looking at the bigger picture.

Your comment seems to be based on, client A, approaches Designer B, to design a nice logo for $300 and thats it. Logo done, end of relationship.

That’s not where I am, Im talking about more than ‘just’ logo design… im talking about the whole brand identity, and that means the name.

]]> By: ImJustCreative http://imjustcreative.com/a-successful-logo-and-identity-design-starts-with-a-solid-name/2009/07/08/#comment-27223 ImJustCreative Fri, 24 Jul 2009 20:48:00 +0000 http://imjustcreative.com/?p=2285#comment-27223 You really have misinterpreted the post. I am focusing on the naming as being part of the logo and identity process. being in control of the naming then the creation of the identity is a good thing. You are working to keep all the aspects together and flowing. If someone creates a random name, that frankly is inappropriate, then creating a decent visual identity becomes trickier. Having the foresight to acknowledge that the name and the visual identity are one of the same thing is good. Not having that foresight is not so good. Sure, I work on logos with awkard names frequently, I try my best to create a decent visual look. But had that client not rushed into making up a name, somethign they dont have experience in doing, then they are not helping the cause. It's all about looking at the bigger picture. Your comment seems to be based on, client A, approaches Designer B, to design a nice logo for $300 and thats it. Logo done, end of relationship. That's not where I am, Im talking about more than 'just' logo design... im talking about the whole brand identity, and that means the name. You really have misinterpreted the post.

I am focusing on the naming as being part of the logo and identity process. being in control of the naming then the creation of the identity is a good thing. You are working to keep all the aspects together and flowing.

If someone creates a random name, that frankly is inappropriate, then creating a decent visual identity becomes trickier.

Having the foresight to acknowledge that the name and the visual identity are one of the same thing is good. Not having that foresight is not so good.

Sure, I work on logos with awkard names frequently, I try my best to create a decent visual look. But had that client not rushed into making up a name, somethign they dont have experience in doing, then they are not helping the cause.

It’s all about looking at the bigger picture.

Your comment seems to be based on, client A, approaches Designer B, to design a nice logo for $300 and thats it. Logo done, end of relationship.

That’s not where I am, Im talking about more than ‘just’ logo design… im talking about the whole brand identity, and that means the name.

]]> By: steve http://imjustcreative.com/a-successful-logo-and-identity-design-starts-with-a-solid-name/2009/07/08/#comment-19623 steve Fri, 24 Jul 2009 20:37:02 +0000 http://imjustcreative.com/?p=2285#comment-19623 Why would the name be a problem?? Is your brain that limited that that is all you can look at/see?? If you had to do a logo for Mother Theresa - would you continue to foolishly obsess that she doesnt have great tits (btw she does :or did :P) or that "Theresa" starts with a th and is does hard with people with a lisp to pronounce?? wow.... this gives intelligent and creative people a bad name "Almost English Guy" said it best "Sometimes in a logo design job, be found that company name short and long but it is the part of logo design to manage the problem and make powerful identity for their client" Why would the name be a problem?? Is your brain that limited that that is all you can look at/see?? If you had to do a logo for Mother Theresa – would you continue to foolishly obsess that she doesnt have great tits (btw she does :or did :P) or that “Theresa” starts with a th and is does hard with people with a lisp to pronounce??

wow…. this gives intelligent and creative people a bad name

“Almost English Guy” said it best
“Sometimes in a logo design job, be found that company name short and long but it is the part of logo design to manage the problem and make powerful identity for their client”

]]> By: steve http://imjustcreative.com/a-successful-logo-and-identity-design-starts-with-a-solid-name/2009/07/08/#comment-27222 steve Fri, 24 Jul 2009 20:37:00 +0000 http://imjustcreative.com/?p=2285#comment-27222 Why would the name be a problem?? Is your brain that limited that that is all you can look at/see?? If you had to do a logo for Mother Theresa - would you continue to foolishly obsess that she doesnt have great tits (btw she does :or did :P) or that "Theresa" starts with a th and is does hard with people with a lisp to pronounce?? wow.... this gives intelligent and creative people a bad name "Almost English Guy" said it best "Sometimes in a logo design job, be found that company name short and long but it is the part of logo design to manage the problem and make powerful identity for their client" Why would the name be a problem?? Is your brain that limited that that is all you can look at/see?? If you had to do a logo for Mother Theresa – would you continue to foolishly obsess that she doesnt have great tits (btw she does :or did :P) or that “Theresa” starts with a th and is does hard with people with a lisp to pronounce??

wow…. this gives intelligent and creative people a bad name

“Almost English Guy” said it best
“Sometimes in a logo design job, be found that company name short and long but it is the part of logo design to manage the problem and make powerful identity for their client”

]]> By: Show me some well designed logos! #29 | Design your way http://imjustcreative.com/a-successful-logo-and-identity-design-starts-with-a-solid-name/2009/07/08/#comment-19618 Show me some well designed logos! #29 | Design your way Fri, 24 Jul 2009 17:47:50 +0000 http://imjustcreative.com/?p=2285#comment-19618 [...] Bonus: Successful Logo and Identity Design Starts with a Solid Name [...] [...] Bonus: Successful Logo and Identity Design Starts with a Solid Name [...]

]]> By: Rajesh Pancholi http://imjustcreative.com/a-successful-logo-and-identity-design-starts-with-a-solid-name/2009/07/08/#comment-19432 Rajesh Pancholi Tue, 14 Jul 2009 11:43:31 +0000 http://imjustcreative.com/?p=2285#comment-19432 I just sat down with a client a few weeks ago, Sarah had a list of 7 names. None of them inspiring, I think see just done a simple google search within her field. We brainstormed over coffee at out first meet, which I think she was not expecting and a day or so later I sent her an email including her original list with 15 - 20 of my own. All of which fell under headings of "Preferred" to "Not sure". She was very happy with the input and used the list to think further and choose a name.... What more can you do, the client only wanted to talk about costings and what sort of budget she may need to create her marketing collateral. R I just sat down with a client a few weeks ago, Sarah had a list of 7 names. None of them inspiring, I think see just done a simple google search within her field.

We brainstormed over coffee at out first meet, which I think she was not expecting and a day or so later I sent her an email including her original list with 15 – 20 of my own. All of which fell under headings of “Preferred” to “Not sure”. She was very happy with the input and used the list to think further and choose a name….

What more can you do, the client only wanted to talk about costings and what sort of budget she may need to create her marketing collateral.

R

]]> By: Rajesh Pancholi http://imjustcreative.com/a-successful-logo-and-identity-design-starts-with-a-solid-name/2009/07/08/#comment-27221 Rajesh Pancholi Tue, 14 Jul 2009 11:43:00 +0000 http://imjustcreative.com/?p=2285#comment-27221 I just sat down with a client a few weeks ago, Sarah had a list of 7 names. None of them inspiring, I think see just done a simple google search within her field. We brainstormed over coffee at out first meet, which I think she was not expecting and a day or so later I sent her an email including her original list with 15 - 20 of my own. All of which fell under headings of "Preferred" to "Not sure". She was very happy with the input and used the list to think further and choose a name.... What more can you do, the client only wanted to talk about costings and what sort of budget she may need to create her marketing collateral. R I just sat down with a client a few weeks ago, Sarah had a list of 7 names. None of them inspiring, I think see just done a simple google search within her field.

We brainstormed over coffee at out first meet, which I think she was not expecting and a day or so later I sent her an email including her original list with 15 – 20 of my own. All of which fell under headings of “Preferred” to “Not sure”. She was very happy with the input and used the list to think further and choose a name….

What more can you do, the client only wanted to talk about costings and what sort of budget she may need to create her marketing collateral.

R

]]> By: Graham Smith http://imjustcreative.com/a-successful-logo-and-identity-design-starts-with-a-solid-name/2009/07/08/#comment-19422 Graham Smith Mon, 13 Jul 2009 12:29:10 +0000 http://imjustcreative.com/?p=2285#comment-19422 I agree, it's part of the challenge. But equally, if we can simplify, that then helps reduce time, costs, budget and stress for both designer and client. So it ends up as a win win if you can build a smoother, more direct path I agree, it’s part of the challenge. But equally, if we can simplify, that then helps reduce time, costs, budget and stress for both designer and client.

So it ends up as a win win if you can build a smoother, more direct path

]]> By: ImJustCreative http://imjustcreative.com/a-successful-logo-and-identity-design-starts-with-a-solid-name/2009/07/08/#comment-27220 ImJustCreative Mon, 13 Jul 2009 12:29:00 +0000 http://imjustcreative.com/?p=2285#comment-27220 I agree, it's part of the challenge. But equally, if we can simplify, that then helps reduce time, costs, budget and stress for both designer and client. So it ends up as a win win if you can build a smoother, more direct path I agree, it’s part of the challenge. But equally, if we can simplify, that then helps reduce time, costs, budget and stress for both designer and client.

So it ends up as a win win if you can build a smoother, more direct path

]]>