portfolio & design blog of logo & identity designer, Graham Smith
12 LogoType Designs – Have you Seen These Series – Part 1 proved to be quite a hit, mostly I think because it was not an overwhelming list post but also included a varied selection of styles.
So part two carries on the theme of logos created from type using words and or just letters to create typemarks.
If you have missed Part 1, then may be an idea to head over there and read my introduction to the series, just so you know where I am coming from with these lists.
But to very quickly sum up, I am trying to find logo designs deeper within the interweb. So they are hopefully logo’s that you may not have seen before. I am trying to avoid sourcing them only from galleries for this reason, although some are too good not to showcase.
If you are a freelance logo designer, then hopefully you will also come away with some fresh views on using only typography to get your message across.
Have you Seen These Series – Part 2
The logos showcased in this series are type orientated, in that they only use type or sets of characters to convey the message. They are free of icons and imagery. This style of logo design is one that I love, the logos are message focused, they are bold and strong, yet they can also be smooth and subtle. The emotion of the message changes with the typeface used.
Focus on typography in logo design, guarantees, if you can pull it off, a strong and memorable message.
They are also often free of colours, usually one solid colour, or a 2nd high light colour. Clever use of letters, characters and shapes can create interesting and brand relevant logomarks. Creating a type only logo is a challenge and there is a fine line between a emotionless bundle of words and a powerful logo design.
Designer : Studio KXX
Designer : Keith Evans
Designer : We Make Designs
Designer : Pigmeto
Designer : Niklas Rosén
Designer : Muggie Ramadani Design Studio
Designer : VIK
Designer : Cansu Cender
Designer : Ivan Turčin
Designer : Muggie Ramadani Design Studio
Designer : Official Classic
Designer : zka11
The Continuing Story – Part 3
As long as there are type focused logos, I will continue to show the logo designs that really inspire and interest me. Part 3 will continue the journey with type focused logo designs and identities. Further posts will focus on specific trends and styles.
Colophon
I am currently taking on logo and brand identity projects. If you are looking for a logo designer, then look at my quote form. If you just want to ask me some questions then contact me. I have many other logos and designs on display in my portfolio.
You can find me on Twitter, FaceBook and FriendFeed every day.
Categories: Logo & Brand Identity
Tagged: Design, freelance logo designer, logo design, logotype, typemarks, Typography < Previous: Claim Your Twitter Account with Technorati for Statistical Pleasure
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Nice selection! Great use of typography! Love those kind of logos to!
Glad you like the selection, trying to keep it varied for each edition. :)
Nice selection! Great use of typography! Love those kind of logos to!
Glad you like the selection, trying to keep it varied for each edition. :)
I love this series really thanks a lot for sharing the cool logos .. good post ;D
Thanks Geee, and thanks for your earlier comment on Twitter, appreciate it. Following your blog via Google as well.
I love this series really thanks a lot for sharing the cool logos .. good post ;D
Thanks Geee, and thanks for your earlier comment on Twitter, appreciate it. Following your blog via Google as well.
Wow, very nice! And very inspiring! Amazing what can be done with nothing but type.
It’s my favourite form of communicating by far. Logomarks often need to be used, but when they don’t, and I have a choice, I will try to just use type and combinations of characters.
Wow, very nice! And very inspiring! Amazing what can be done with nothing but type.
It’s my favourite form of communicating by far. Logomarks often need to be used, but when they don’t, and I have a choice, I will try to just use type and combinations of characters.
I actually haven’t seen any of these until this post and they’re all really nice. I love the concept of the “energy” logo as it takes something familiar and re-appropriates it to a simple yet really expressive logo
I actually haven’t seen any of these until this post and they’re all really nice. I love the concept of the “energy” logo as it takes something familiar and re-appropriates it to a simple yet really expressive logo
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superb. waiting for more parts to follow.
superb. waiting for more parts to follow.
Thats is inspired, all you could do only with typographie. incredible.
Thats is inspired, all you could do only with typographie. incredible.
Not that good.
Thank you PooFace for that enlightening constructive feedback. Awesome.
well put Graham. haha
Oh, and in that case, would love to see some of your work then.
Not that good.
Thank you PooFace for that enlightening constructive feedback. Awesome.
well put Graham. haha
Oh, and in that case, would love to see some of your work then.
The “energy” typeface I like the best. It reminds me of “swing” logo if I`m not wrong. Just briliant.
Yeah, it’s a simple idea and really nicely executed. Not overdone in anyway, which is always the temptation.
The “energy” typeface I like the best. It reminds me of “swing” logo if I`m not wrong. Just briliant.
Yeah, it’s a simple idea and really nicely executed. Not overdone in anyway, which is always the temptation.
Really Nice Logos,
Inspired me a lot.
Thanks Graham for this beautiful post.
Really Nice Logos,
Inspired me a lot.
Thanks Graham for this beautiful post.